Trying to contact the store to make an appointment is almost impossible. They use a Telephone Answering Service - calls go unreturned and emails go unanswered. Nice to be that busy in these times, but attention to future customers needs improvement. Not sure I would want to order anything from such a store, off the rack shopping might be okay if one could get a response and be able to set up an appointment.

I had my first visit in January 2011 and found the selection to be great (had tried 5 stores prior); go on a weekday night too - not on the weekend. Unfortunately, I felt rushed while picking out the dress and the purchase at the desk was VERY slow. The phone rings off the hook, it is absolute chaos so I tried to limit the times I had to be there. My bridesmaid dresses were sent to Edmonton and then shipped back to Calgary which wasn't a big deal because I had a lot of time though that could have been a disaster. This store has good buyers ie. great selection but poor administrators (perhaps that's just the way it is in the wedding industry). Ultimately, I would say go to a larger centre and purchase your dress because you will have to pay extra for alterations anyway however, if you have to purchase it in Calgary - this store is worth the trip.

My experience at Ethos was okay. The consultant lost interest pretty quick and seemed to think I should have picked one of the first few dresses that she showed me. The consultant couldn't find an appropriate veil to go with my dress, so I found it myself at Ethos. In the end I wound up buying from them but it was definitely not a fun or special experience. I am surprised by all of the positive comments on here as many of my friends have been there looking for their wedding dresses and all had negative experiences with the staff.

I visited ethos this past weekend in search of a dress! I visited one store prior and didnt like anything. At ethos I was welcomed with open arms by Jacky and Cat. It was awesome. I had 2 bridesmaids and my mother in tow and they were super accomadating and invloved everyone. I would highly reccomend it. I orderedmy dress as well as we found the bridesmaids dresses there too! Nothing but fun and laughter :)

They don't even deserve a half star. If they mess up your order, they will not call, return your call or anything. So when your wedding is close, you'll find out you won't have your dress and they won't give you, your money back but instead offer one of their dirty off the rack dresses. Ruined wedding and dress dreams ruined.

The older female consultant assisted me. She was extremely pushy and and rude. She tried to make me buy a dress I didn't like and told me I looked "thick" in one of the dresses I tried on. Great for the self esteem, especially since I had just had a baby 2 months prior.

I had a wonderful experience with Ethos. I went in on a very busy Sunday and did have to wait a while as there seemed to be only 2 girls working (I later discovered 3 more in the back)There were about 6 groups waiting and these two managed to get everyone into rooms and helped them themselves! (again, no help from the 3 in the back) I had Sarah for my consultant and she was wonderful! She was incredibly patient with me and made jokes and absolutely put me at ease. She wasn't pushy with me or upset when I told her I wouldn't be buying that day (my wedding is 2012)and continued to give excellent customer service (may I mention she was helping multiple other brides at the time.) She was absolutely busy but had a smile on her face and stopped to answer questions from other people. The other lady I saw helping everyone was a tall thin brunette. If you go to Ethos make sure you get one of these girls!!! And make an appintement to avoid frustration. I will be back to buy my dress from them for sure!!!

Ethos in Calgary made finding my perfect dress something I only dreamed of. The service was amazing, the selection was great and we had a great time trying on dresses! I would reccommend Ethos to anyone - it was absolutely perfect!

All I have seen are negative comments and feedback for Ethos in Calgary. I can tell you that all I had was wonderful service especially with (Kathy and Val)and all the other Ladies that work there. I ended up getting pregnant after I bought my first dress and had to return it. They helped me pick one out so that my growing belly would still fit into it at the time of the wedding!
Thanks again Val and Kathy!

I have ordered both my wedding gown and my bridesmaid dresses through the Calgary location of Ethos. The experience with my own Gown was wonderful. It even arrived earlier than expected. The bridesmaid dresses were another story. We had picked the gowns out quite early but wanted to wait a bit to order them, as one was trying to get pregnant and wasn't sure if she'd need the maternity dress. (I've heard that you should order all the dresses together to be sure they come from the same dye vat etc.) I went in prior to Christmas to place the order for the dresses. They had lost the sheet with the dress information and all the measurements on it (out of towns bridemaids had been visiting and had measurements done previously). Luckily I was able to reach all of my bridesmaids over the phone and come back the next day with measurments and order the dresses. The whole thing felt rather rushed, as they were in a hurry to close early for the night (it was snowing). No one ever apologized to me for not being able to find the info sheet. But the order got placed, and I was assured it woudl be in by the end of March. (One of my bridesmaids is from Ontario, and it turns out she would be able to visit at the end of March, and we thought it would be nice for her to take the dress with her, rather than pay for the shipping.) The dresses did come in on time (Early March), but when I went to pick them up there was a huge problem. The dresses were WRONG. The band/sash was the wrong colour. And everyone at Ethos acted like it was my fault. I must have changed my mind or something. Nobody apologized to me. They just had me explain what the problem was and then said they would just be able to substitute it (they would order in sashes of the right colour). I told them that my bridesmaid would be here at the end of the month, so I needed at least her dress by then. They said it would be no problem. They didn't have the person available that day who they would need to speak to (a seamstress I guess) so they said to go home and someone would call me the next day. So i went home, annoyed but not too worried. Nobody called the next day, or the day after. I left a voicemail with my cell phone number and my work number (as I'd be at work all day) asking someone to update me. they left a voicemail on my HOUSE phone asking me to call them back. When I called the next day, the person I needed to speak to wasn't working, and no one else knew anything about it. I had the owners number and called him and he looked into it and got back to me. He said the dresses had been reordered. Apparently it wasn't easy to just replace the belt, because of the way it was sewn on. He said it woudl reordered and MIGHT be here in time for my bridesmaid to take it home to Ontario with her. If not, it could be shipped. Two days later I got another message on my home phone saying they needed me to call about the dresses. Another two days of phone tag took place. I did speak to people there, but apparently the people I needed to speak to (who knew what was going on) were never there. Finally I went into the store. And still nobody seemed to know what was going on. I was so frustrated that I started to cry, right there in the middle of the store. And finally someone actually made the effort to really look into things so they coudl give me an answer. I guess a crying bride is bad for business, lol. And for the first time someone actually apologized to me for the problem. They assured me everyhing would work out. Anyway, turns out they just wanted to doublecheck colours, as the order had been placed already and they only had a small window to make any corrections. The right colours had been ordered but nobody could tell me when they would be getting in. That was over two months ago and I still don't have the dresses. Luckily there is still 2 months till the wedding. Am II ever glad we ordered early! Hopefully the dresses get here soon.

going to grad and they had the perfect dress for me, hopefully their timing for alterations is better then what happened to the girl in the other review.

I had ordered 3 bridesmaid dresses in October . I discussed the situation with them that I am going away to Jamaica for my wedding and that I need a rush on this order. Nope, sure did not happen. I am now 17 days away from my wedding date and I have no bridesmaid dresses.Not impressed. Especially when I was the one that was worried that they would not make it in time and the reassured me that I had lots of time. Thanks for nothing.